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Altra Launches New FWD VIA Road Shoe

The FWD VIA from Altra is a new road shoe designed to deliver premium comfort, high cushioning and a smooth, efficient ride for everyday runners.

The FWD VIA is built for runners who prioritize soft landings, luxurious details and a roomy fit. It is perfect for long training runs or casual miles. This shoe is for current VIA Olympus fans who love Altra’s roomy toe box, max cushion offering and efficient toe-off.

The FWD VIA has a 4mm low-drop design, combining comfort with an elevated running experience. It features its new Altra EGO FLO midsole—a lighter, more responsive midsole compound compared to previous iterations. EGO FLO foam provides a softer, more cushioned feel while offering responsiveness runners need for efficient strides.

“The FWD VIA is a true testament to Altra’s commitment to comfort and performance,” said Alex Lind, Product Director at Altra. “With the introduction of the Altra EGO FLO midsole, we’ve developed a shoe that delivers a lighter, more cushioned ride while maintaining the responsiveness runners need. The 4mm low-drop platform offers the perfect balance, providing a comfortable, cushioned feel with just enough drop to make transitions smoother and more efficient on the road.”

A new mesh upper adds a stylish, breathable layer, enhancing comfort without sacrificing durability. Of course, the shoe utilizes Altra’s standard FootShape Fit, giving runners plenty of room in the toe box and midfoot.

FWD VIA Tech Features

  • Altra EGO FLO midsole foam
  • 4mm low drop
  • Rocker shape geometry
  • Engineered spacer mesh upper
  • Original FootShape fit
  • Weight: Women’s size 8.5 – 8.3 oz / Men’s size 10.5 – 9.5 oz
  • MSRP: $160

The FWD VIA is available for men and women in a variety of colors. Shoes are available at altrarunning.com and select retailers nationwide.

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