Altra has announced the launch of its new low-drop road shoe, the AltraFWD Experience.
For more than a decade, Altra has been delivering comfort through natural foot positioning on road and trail. The AltraFWD Experience launches as a continuation of this mission.
“The AltraFWD Experience is all about brand expansion, product evolution and continuing to create shoes that work for more runners,” according to Altra co-founder Brian Beckstead. “Since the start, we’ve been all about creating what people need and sought to build shoes that work with your body from road to trail.
“We’ll never stop catering towards the Altra loyalists who are all about zero-drop, but we are super excited to expand our line-up and create a low-drop shoe that helps make Altra accessible to more runners – especially those that haven’t wanted to take the full leap into zero-drop.”
Constructed as a performance-forward lightweight shoe, the AltraFWD Experience allows you to run more with a comfortable engineered upper and spacious toe box positioned on Altra’s Standard Footshape Fit. Effort less with rocker shape geometry encouraging efficient toe-off and a 4mm low drop that allows for a smooth and quick roll through any stride. The neutral stack heights (men’s 32-28mm and women’s 30-26mm) combined with lightweight, compression molded foam creates an effortless-performance ride for all runners.
Designed for Performance and Style
With the help of consumer feedback and athlete testing, the AltraFWD Experience was designed for the runner for whom performance is a given, and style is a must.
“I believe there are a lot of benefits to rotating in a 4mm drop shoe that complement the use of zero-drop shoes,” said Altra Elite Athlete and product tester Cal Neff. “Biomechanically, the 4mm AltraFWD Experience will allow for an efficient running form and forward-propelling stance, especially as fatigue sets in.”
The AltraFWD Experience launches a new category and running experience for the brand. With this shoe, Altra seeks to bridge a gap and create a shoe for all runners looking for Altra’s signature natural fit with an effortless ride experience.
The AltraFWD Experience is available at altrarunning.com and select retailers. The shoe retails for $140 and is available in four colors for men and women. The weight is 8.5 oz (men) and 7.1 oz (women).
