Gnarly Nutrition is launching two limited-edition varieties of its electrolyte supplement, Gnarly Hydrate, in Salted Margarita and Lemonade.
This is Gnarly’s first flavor release selected by customers, and the first in Gnarly’s Limited Edition Flavor series. Gnarly surveyed nearly 5,000 customers to determine the new flavors. Salted Marg and Lemonade emerged as the top contenders.
Gnarly Hydrate mixes easily into water and contains sodium, chloride, potassium and magnesium to optimally replace electrolytes lost when you sweat. These electrolytes are critical for proper hydration, nerve function, muscle function and body pH. All flavors of Hydrate also have just enough sugar to optimize water transport, without tasting too sweet.
There has been recent demand in the supplement industry for electrolyte solutions that offer higher sodium levels, to provide an option for athletes and heavier sweaters.
“Sodium plays a key role in how your body functions, as it helps to maintain fluid balance and cognitive function,” said Dr. Shannon O’Grady, Gnarly’s COO and resident ph.D. in nutritional physiology. “Sodium is one of the most important electrolytes, if not the most important, so Gnarly wanted to provide a higher sodium option for customers, which naturally was a fit with the Salted Margarita flavor.”
Gnarly is looking forward to adding a high-sodium electrolyte option to their lineup with Salted Margarita Hydrate, which contains 500mg of sodium. That’s double the amount found in the existing flavors of Hydrate. Lemonade will contain the same 250mg amount of sodium found in other flavors of Hydrate.
The new Lemonade and Salted Margarita flavors of Gnarly Hydrate will be available in 40-serving bags and can be purchased at www.gognarly.com/products/electrolyte-powder and The Feed. Flavors will be available in a limited run until they sell out.