Strava has acquired the core assets of The Breakaway, the cycling training app that offers personalized cycling training, analysis and more.
Strava recently bought Runna, a leading running training app, as well. The purchases signify further investment in the Strava ecosystem for the platform’s global community of active people.
“Jordan Kobert, Kyle Yugawa and team have built a brilliant app for cyclists who want to improve and achieve their cycling targets, making it a perfect fit for the Strava subscription,” said Michael Martin, chief executive officer, Strava. “When Strava was founded more than 16 years ago, it was created initially for cyclists. These users remain important members of our global community. We are excited to enhance their experience through this acquisition.”
The Breakaway offers personalized cycling training, innovative ride analysis, and achievement tracking tools. Breakaway users who connect to Strava upload twice as many activities compared with other Strava cyclists. With a mission of helping people to improve, the cycling app also closely aligns with Strava’s mission of motivating people to lead an active life.
This announcement is another signal of Strava’s accelerated growth and commitment to innovation. It also demonstrates Strava’s continued investment in its developer community and open API, which enables third parties to connect and build new experiences for athletes. Strava has more than 150 million athlete subscribers in more than 185 countries.
